Privacy and Personal Data Policy of Magnifico Mondo Italiano

Date of last revision: June 26, 2025

Welcome to Magnificent Italian World! We are committed to protecting your privacy and personal data. This policy explains what data we collect, how we use it, and what your rights are.


What personal data we collect and why we collect it

We collect different types of information to offer you our services and improve your experience on the site.

  • Comments: When you leave a comment, we collect the data shown in the comment form, your IP address and browser user agent string to prevent spam. If you have a Gravatar profile picture, it may be shown publicly next to your comment.

  • Media: If you upload images to the site, avoid those with embedded location data (EXIF GPS), as other users may download and extract this data.

  • Contact and subscription forms: Information submitted through contact or subscription forms (e.g., name, email, phone) is used to respond to your inquiries, send you newsletters or marketing communications, only if you have provided explicit consent.

  • Cookies: We use cookies to improve your navigation, save your preferences (e.g., login data, screen options), and analyze site usage. Login cookies last two days, screen options cookies last one year. If you select “Remember me,” your login will persist for two weeks. Third-party cookies (e.g., from embedded videos) are handled according to their privacy policies.

  • Embedded content from other websites: Articles on our site may include embedded content (e.g., videos, images, articles) from other websites. This content acts exactly as if you had visited the other site, which may collect data about you, use cookies, embed third-party tracking, and monitor your interaction.

  • Analytics: We use analytics services (such as Google Analytics) to understand how users interact with our site, to improve content and user experience. The data collected is anonymous and aggregated.


Marketing Communications via SMS

We care about providing you with a personalized and informed experience. If you have chosen to sign up for our SMS marketing communications program:

  • Phone number collection: We collect your phone number when you sign up, such as through a dedicated form on our site or during the checkout process.

  • Purpose of Use: Your phone number is used exclusively to send you text messages. These text messages may contain:

    • Updates and news about Magnificent Italian World.

    • Special offers and exclusive promotions.

    • Information about our products and services.

    • Reminders regarding abandoned carts (see next section).

  • Data Management: Your contact information is treated confidentially and will be used only for the purposes for which you have provided explicit consent.

  • Right to unsubscribe: You can unsubscribe from these services at any time by following the instructions included in each SMS message (usually by responding with “STOP”).


Shopping Cart Monitoring and SMS Communications

  • Shopping Cart Tracking: The Magnificent Italian World website uses cookies and/or similar technologies to keep track of the items you have placed in your shopping cart. This includes instances where the cart is abandoned before the purchase is completed.

  • Information use: We need this information to identify abandoned shopping carts. If you have provided your explicit consent for SMS communications, we will use this information to send you SMS reminders related to your abandoned cart, with the goal of helping you complete your purchase quickly and easily.


Who we share your data with

We only share your data with third parties who help us provide our services to you, such as hosting providers, analytics services, and email/SMS marketing platforms. These partners are bound by confidentiality agreements and process your data only according to our instructions and in compliance with the GDPR and other applicable regulations.

Important: It is specified that any reference to sharing or selling data to unaffiliated third parties in this privacy policy explicitly excludes membership data and SMS consent. Under no circumstances will this information (phone numbers and related SMS consent) be shared, sold, or transferred to third parties.


How long we keep your data

  • Comments: If you leave a comment, the comment and its metadata are retained indefinitely to automatically recognize and approve subsequent comments.

  • Registered Users: For users who register on our site, we retain the personal information they provide in their user profile. All users can see, change, or delete their personal information at any time (except their user name). Site administrators can also see and edit this information.

  • Purchase and communication data: Purchase and marketing communication data (including SMS consents) are kept for as long as necessary to provide the services, to fulfill legal and tax obligations, and to handle any disputes, in accordance with applicable laws.


What rights do you have over your data

If you have an account on this site or have left comments, you can request to receive an exported file of the personal information we have about you, including information you have provided to us. You can also request to have it deleted. This does not include data that we are required to keep for administrative, legal, or security purposes.


Where we send your data

Visitor comments and data collected for marketing purposes may be checked via an automatic spam detection service. Data may be processed on servers of service providers (e.g., email/SMS marketing services, hosting) that are also located outside the European Economic Area, subject to the safeguards provided by the GDPR (e.g., Standard Contractual Clauses or equivalent agreements).